A Post-Work Relaxation Guide for Business Owners
While rewarding, running a business is extremely challenging, not to mention stressful. Any business owner can agree that their brain is continuously going at a hundred miles an hour – [...]
Customer Retention Strategies to Keep Your Recent Holiday Gains
What good is your holiday revenue surge if sales go right back to normal after Dec. 25? Who wants to hustle as hard as you did in November and December, [...]
January Returns: How to Handle Reverse Logistics (for Online Business Owners)
Do you dread customer returns, or do reverse transactions excite you? Understandably, most business owners love the thrill of sales — and prefer not to think about how to undo [...]
2020’s Real Holiday Shopper Persona Examples (and How to Connect with Them)
Consumer spending has continued to outperform economists’ expectations. Despite 2020’s pandemic, U.S. shoppers still intend to spend more this year on holiday shopping than ever before, according to researchers at [...]
Holiday Customer Demand has Changed: How Small Businesses Can Meet People Where They Are
Smart business leaders are taking note as consumer behavior shifts to satisfy the market's newest wants and needs — especially now that the holidays are here. Nearly 60% of consumers [...]
Lifelines and Leverage: SMB Capital Lending Options and What to Know Before You Commit
Small-business owners (SMBs) can use debt to do one of two things: stay afloat during turbulent times or exploit opportunities to achieve exciting growth. If you’re doing one or the [...]
Inspiring Business Stories: 5 Companies that Survived Tough Financial Times
A pandemic is not the only crisis that can thwart a business’s financial success. Calamitous accidents, mismanagement, economic volatility, and other hazards can threaten your company’s trajectory. The good news [...]
Why and How to Track Business Expenses Separately from Personal Spending
Most small business owners use their personal money to get their business off the ground. In fact, funding your business with personal cash is widely accepted and even encouraged in [...]
Blunders, Bottlenecks, and Bloat: 9 Surprising Ways Small Businesses Waste Money on Operating Costs
Businesses are like engines. To produce, your company consumes. And like a more efficient engine, your business can produce the same output while consuming — that is, spending — less. [...]
How to Do Bank Reconciliation in Real Time, Not a Month from Now
The 21st-century economy moves in real time. Why, then, do you still have to wait until the end of the month to see how your business’s finances are doing? The [...]